Willis Bond

ABOUT

Willis Bond have been creating developments in New Zealand for many years. Their unique and fastidious approach has earned them a well deserved reputation as one of the country’s best.

The brand needed to uniform its presence, as over time its application had become disjointed. 

The brand positioning of ‘The space inbetween’, was created - an idea where the brand can create its own space, to have a cohesive presence so they can continue to create outstanding developments. 

This is a concept that sadly never went ahead apart from the updated logo. Designed whilst Creative Director at Saturday.

WHAT WE DID

Brand Positioning
Brand Strategy
Brand Identity
Brand Guidelines
Print Design
Copywriting
Art Direction